Sports Betting News: Bookies Braced for a Bumper Payout on Euro 2024

Bookmakers will be forced to make a massive payout if England defeat Spain in the 2024 European Championship final in Germany on Sunday. 
 
The Three Lions were the favourites on most football betting sites before the tournament started and are now one game away from lifting the prestigious trophy. 
 
Read on as we look at how punters could hit the bookies hard this weekend before assessing some of the other top news from the sports betting industry this week.

England have not won a major tournament since the 1966 World Cup, but that has not stopped patriotic punters from wagering on them to win Euro 2024. 
 
They were priced at odds of 7/2 on numerous betting apps ahead of the tournament, but are now rated as 11/10 shots to emerge victorious in Berlin. 
 
Several leading bookmakers have confirmed an England victory will ‘cost the industry millions’ and are desperate for Spain to win the title this weekend.

Sportradar has extended its partnership with UEFA for the provision of exclusive betting data rights across the governing body’s club and national team competitions. 
 
The new deal will provide Sportradar with access to ‘advanced tracking capabilities’ which will improve its artificial intelligence powered products and services. 
 
The company will also continue to play a key role in supporting UEFA’s Anti Match-Fixing Unit which works to ensure all competitions maintain their integrity.

Super League bosses have confirmed that Wigan Warriors and Warrington Wolves will contest a regular season fixture in Las Vegas next year. 
 
The game will be staged at the Allegiant Stadium and will likely trigger a flurry of activity on betting sites on both sides of the Atlantic Ocean. 
 
The fixture is part of a wider initiative to grow rugby league’s global footprint by expanding into previously untapped markets overseas.